Acoustic space has the basic character of a sphere whose focus or centre is simultaneously everywhere and whose margin is nowhere... Ads are the cave art of the twentieth century. Advertising is an environmental striptease for a world of abundance. Environments are not just containers, but are processes that change the content totally. All media are extensions of some human faculty- psychic or physical By phonemic trans-formation into visual terms, the alphabet became a universal, abstract, static container of meaningless sounds. All words, in every language, are metaphors. Anyone who tries to make a distinction between education and entertainment doesn't know the first thing about either. Art at its most significant is a distant early warning system that can always be relied on to tell the old culture what is beginning to happen. Artists in various fields are always the first to discover how to enable one medium or to release the power of another. | 
